A Marketing System Actually Built Around Your Business Goals
Most agencies sell you channels and tactics. We build the strategy first, so every dollar of your marketing budget is tied to a measurable business outcome.
One clear plan, accountable to your bottom line.
You shouldn’t have to guess if your marketing is working.
You’ve spent real money on agencies, freelancers, and platforms. You’ve gotten reports, posts, and impressions. But the bottom-line numbers haven’t moved the way you needed them to.
The problem usually isn’t effort. It’s that nobody built the connection between your marketing and the way your business actually grows.
You should not have to wonder whether your marketing budget is working. You should know.
Why most marketing budgets don’t move the numbers that matter.
Most agencies start with channels (what to post, where to advertise) before they understand what your business actually needs to grow. The result is activity that doesn't tie to revenue. Reports full of impressions and clicks. Posts and content that build a presence without building pipeline. Bottom-line numbers that don't move.
The fix is straightforward but rarely done: start with strategy. Where does your revenue actually come from today? What does the buyer journey look like for your best customers? What is the one thing your marketing should be doing for your business this quarter? Once you answer those questions, the channels become obvious. Until you answer them, every dollar of marketing spend is a guess.
That’s where we start.
Stop spending on marketing that isn’t tied to your business.
01
Strategy first, tactics second.
Most agencies start with what to post. We start with what your business needs to grow, then design the marketing to deliver it
02
Every dollar accountable to revenue.
We build the connection between your marketing budget and the bottom-line outcomes you actually care about. No vanity reports.
03
One clear plan, not seven platforms.
You stop juggling vendors, channels, and dashboards that don't add up. You get a single strategy you can defend in any room.
Views and followers don’t grow your business. A clear system does.
Supported 10x project pipeline growth at a modular construction startup, marketing to developers, architects, and general contractors.
10x
Launched a $6K-per-seat leadership program that generated $210K in 4 months.
$210K
Built outbound, nurture, and event systems from scratch in industries with 6 to 18 month sales cycles.
B2B
Hi, I’m Rachel
I've spent the last several years building marketing systems for B2B businesses with complex sales. At a modular construction startup, I built the marketing function from scratch and helped 10x the project pipeline.
Before that, I launched a $6K-per-seat leadership program that generated $210K in 4 months.
I started Peissner Solutions because I kept meeting business owners who were paying agencies that didn't understand their business. They weren't failing for lack of effort. They were failing because nobody had built the connection between their marketing and the way their business actually grows. That is what I do.
How to get started.
Three simple steps. The first one is just a 30-minute conversation.
Book a Strategy Call
30 minutes, no pitch. We learn your business, your goals, and where you’re stuck. You’ll leave the call with at least one concrete recommendation, whether you hire us or not.
Get Your Custom Marketing Plan
Within two weeks, you’ll have a strategy built around your business goals, your numbers, and your customers. Not a generic playbook. A real plan you can defend.
Grow With Confidence
Whether you execute it yourself, with your team, or with us, you stop guessing. Every marketing dollar is tied to a measurable outcome. You know what’s working.
Choose the engagement that fits your business.
Three ways to work together, calibrated to where you are and what you need.
Marketing System Blueprint
Starting at $3,500
A focused 4-week engagement that produces a written strategy, funnel diagnostic, refined messaging, and 90-day roadmap. Best for owners who want clarity and will execute themselves or with their team.
LEARN MORE →
FLAGSHIP
Marketing System Blueprint
Starting at $2,500/month
Ongoing monthly partnership for owners who want a senior strategic voice in the room every month. Includes the Blueprint, plus monthly strategy sessions, KPI review, and quarterly planning.
LEARN MORE →
Custom Implementation
By Application
For owners who want execution support, not just strategy. We design the marketing system and partner with you on hands-on execution through a vetted contractor network. Available after Blueprint or Fractional engagement.
LEARN MORE →
Not sure which is right? Book a Strategy Call and we’ll tell you straight.
Not ready for a call? Run the audit yourself.
The 7-Question Marketing Audit is a self-diagnostic any owner can run in 20 minutes. It tells you whether your marketing is actually tied to your business goals, or just generating activity. Free, no calendar dance.
Ready to find out what your marketing is actually doing?
A 30-minute strategy call. No pitch. We'll tell you whether we can help and where the highest-leverage next move is for your business, regardless of whether you hire us.
Frequently Asked Questions
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Service businesses doing $500K to $10M in annual revenue, where the sale takes time and the customer is worth more than a single transaction. We work with developers, contractors, AEC firms, professional practices, high-ticket service providers, and program-based businesses.
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Most agencies sell channels (social, ads, email, content) and try to fit your business into their playbook. We sell strategy first. We figure out what your business needs to grow, then design the marketing to deliver it. You can take our work to your existing agency and it will make their work better, or use it to decide what to actually outsource.
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Both. The Blueprint is strategy only. The Fractional engagement adds ongoing accountability and vendor oversight. Custom Implementation adds full hands-on execution through a vetted contractor network and is available by application after a Blueprint or Fractional engagement.
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The Blueprint is a fixed 4-week project. Fractional has a 3-month minimum, then runs month-to-month. Custom Implementation has a 6-month minimum. Most clients renew quarterly. You can pause or end at any minimum point with 30 days' notice.
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Most clients see directional results inside 90 days, including clearer pipeline visibility and cleaner reporting. Revenue impact typically lands in months 4 to 6, depending on sales cycle length.
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Engagements start at $3,500 for the Blueprint and $2,500 per month for Fractional. Custom Implementation is by application with pricing scaled to scope. We use fixed fees on projects and monthly retainers on ongoing engagements. We do not bill hourly. We sell outcomes.
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Take the 7-Question Marketing Audit. It's a free 20-minute self-diagnostic that scores your marketing alignment from 7 to 35. If you score below 22, we should probably talk. If you score 22 or above, you may have what you need. Or skip the audit and book a strategy call. We'll tell you straight whether we're the right fit.
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Both. Based in Redding, California. Most ongoing work is remote. Happy to travel for kickoffs and quarterly reviews when it makes sense.